White Paper

10 Growth Activities Sales Leaders Need to Know: Breaking Down the Referral Growth Methodology

By Jess Chew | February 1, 2024

Are you looking to drive consistent and intentional growth in the competitive landscape of post-acute care?

This comprehensive guide explores the core components and growth activities found within the Referral Growth Methodology, providing you with actionable insights to drive your organization’s success.

The Referral Growth Methodology is a structured framework that home-based care providers use to identify and maximize organic and inorganic growth opportunities, improve organizational outcomes, correlate activity to overall performance, and ultimately drive revenue growth.

Here’s a glimpse of what you can expect from the whitepaper:

  • Growth Strategy: Learn how to develop a defined approach that aligns with your market insights and CEO’s vision.
  • Sales Planning: Discover the importance of continuous planning and how to adjust your strategies based on market opportunities.
  • Sales Execution: Drive results through disciplined execution of tactical, repeatable actions tailored to your organization’s needs.
  • Sales Support: Equip your sales team with the tools and data they need to drive performance and efficiency.

These four core components and 10 essential growth activities are designed to empower post-acute care leaders like you to navigate the complexities of the post-acute care landscape with confidence and clarity.

Download the white paper to learn more.

 

Jess Chew

With more than 10 years’ experience in healthcare marketing, Jessica not only leads our marketing team but is also a passionate advocate and frequent user of our marketing intelligence solutions. After graduating from the University of Georgia with a bachelor’s in journalism, Jessica got her start in marketing at Gannett, the largest newspaper publisher in America. She thought this entry-level job was the first step on the road to a career as an investigative reporter — but immediately became hooked on marketing. At Trella Health, she’s able to do all the things she loved about journalism — digging for information and insights, helping people share their stories — and she’s also able to make a meaningful difference in the way post-acute care is provided.

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About the Author:

Jess Chew, GM, PAC Provider Growth

With more than 10 years’ experience in healthcare marketing, Jessica not only leads our marketing team but is also a passionate advocate and frequent user of our marketing intelligence solutions. After graduating from the University of Georgia with a bachelor’s in journalism, Jessica got her start in marketing at Gannett, the largest newspaper publisher in America. She thought this entry-level job was the first step on the road to a career as an investigative reporter — but immediately became hooked on marketing. At Trella Health, she’s able to do all the things she loved about journalism — digging for information and insights, helping people share their stories — and she’s also able to make a meaningful difference in the way post-acute care is provided.